Häfele Strengthens Retail in Sri Lanka Through Strategic Partnership with DAMRO
· Sri Lanka
With over 100 years of history, Häfele, a global leader in intelligent interior solutions, is proud to announce a new partnership with DAMRO, one of Sri Lanka’s most trusted and leading modern retailers. This collaboration marks a significant expansion of Häfele’s retail presence across the country, enabling customers to experience selected Häfele home appliances at DAMRO’s largest and most visited mega showrooms.
Through this partnership, Häfele’s appliances are now available at 15 DAMRO mega showrooms located in major cities including Colombo, Kandy, Galle, Matara, Kurunegala and Jaffna, further expanding the brand’s reach through DAMRO’s extensive retail network across Sri Lanka.
Products showcased in these showrooms include hobs and hoods, ovens, microwaves, dishwashers and induction hobs, all designed to combine cutting-edge technology with functionality. Each appliance reflects Häfele’s commitment to quality, modern design and improved usability, allowing Sri Lankan consumers to transform their kitchens and homes with smart, stylish solutions.
Häfele has long been recognised in Sri Lanka and is supported by a strong service network for its wide range of architectural hardware, furniture fittings, lighting and appliances. Initially focused on project sales, the brand has gradually expanded its presence through showrooms and retail partnerships, making world-class interior solutions more accessible to a wider audience.
Commenting on the partnership, Frank Schloeder, Managing Director, Hafele South Asia, said: “We are delighted to be collaborating with the Damro brand, which is synonymous with trust and quality throughout Sri Lanka. This partnership will allow us to reach more customers and provide direct access to our premium appliance range. Together, Hafele and Damro will provide unrivaled convenience, choice and design excellence for modern homes across the country.”
“DAMRO Director Calvin Kroner added: “At DAMRO, we are committed to offering our customers products that represent the highest standards of excellence and value. Häfele’s strong German heritage and reputation for intelligent interior solutions make it an ideal partner for us. We are delighted to bring Häfele’s premium appliance range to our customers through our mega showrooms across Sri Lanka, giving them greater choice and access to world-class kitchen solutions.
The partnership with DAMRO reinforces Häfele’s commitment to providing leading interior solutions across the country. Leveraging DAMRO’s established retail network, Häfele aims to provide an immersive product experience that allows customers to explore, interact and select the appliances that best suit their lifestyles.
To learn more about the range of Häfele appliances and DAMRO’s showrooms across the country, customers can visit www.damro.lk.